Genevieve Collins

Without mentioning your job title, how would you describe what it is you do now?

My role is to deliver the best law firm experience for our people, clients and community. At the moment, this means ensuring we all stay safe and connected. I see my primary role as enabling our people to thrive. I also consider it my job to transition us from being a traditional law firm to a contemporary and innovative organisation and seize the many new opportunities available in the legal sector.

What was your main driver to enter the legal industry?

I fell into law more or less by accident, intending to study social work after the compulsory first two years of another degree. By the time I was halfway through law, I applied for graduate positions alongside everyone else. I was offered a role at my present firm and have be here ever since! I quickly realised Law is a people profession – and that listening, understanding others’ perspectives and keeping an open mind are key to success.

What are the first three words you think of when you hear the word ‘diversity’?

Representation, power and fairness.

What do you think it will take to develop truly diverse thinking within the legal industry?

Experiencing the power that different perspectives bring and realising that homogenous leaders and teams will never solve the new challenges we are facing in the legal profession.

Genevieve is the Chief Executive Partner at Lander & Rogers.